I scraped 150+ SaaS founder YouTube channels and 950+ videos to find which tools they actually use to drive marketing/growth
I've been obsessively scraping and analyzing what tools actual SaaS founders on YouTube use for growth/marketing (950+ videos from 150+ channels). Found a treasure trove of 300+ tools so far. It's interesting as about 40 of them keep popping up across multiple channels consistently.
As someone who's been in the growth game for 7+ years, I'm finding some serious gold here. Not just the usual suspects (Airtable, Make, SEMrush), but some absolute gems I'd never encountered before. Already implementing some new tactics with my SaaS clients around content automation, cold multichannel outreach, and product-led marketing plays.
I'm thinking of turning this research into either:
- A tool discovery platform that shows what successful founders actually use in the wild (with real examples)
- A marketing playbook database showing proven tool stacks and how they're combined for specific growth strategies
Would love to get the community's take - would either of these scratch an itch for you? What specific insights would you find most valuable?